Combine Efforts. Meet Needs.
Paula Deen The Paula Deen controversy is a study in crisis management public relations and communications. What are the lessons to be learned? Crisis management is complicated and typically a Monday-morning-quarterback’s sport. But here are a few rules that can shed some light. Rule #1: Anticipate. In Deen’s case the reality of the situation was … Continue reading Deen controversy offers lessons in crisis PR
Likely roles/titles: Sourcing Director, Purchasing Director, CFO, CIO, etc. YOUR opinion is important! SYNDECIS, along with partners, is currently seeking feedback from decision makers and executives in hospital and surgery centers. Your feedback will be critical in guiding the development of a multi-faceted application designed to improve asset and workflow management as well as a … Continue reading You’re needed: Market Research for strategic sourcing in healthcare…
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